Brand Exposure is one of the best things you can have in marketing. Nike is an example with brand exposure, Amazon has a ton of Brand Exposure. Every store front you walk by, there is a Nike Logo. Every website you browse past, another logo. The only difference between the two is that Amazon has instant CTR (Click Through Rates). Wouldn’t you like your Online Brand Exposure to be better than your street Brand Exposure. There are many ways to increase your overall companies Brand Exposure online. Start with social media marketing in your local market to establish a beginning Brand Exposure. It may cost you some money but at least your associating yourself to a local or national market with your brand. It all depends on the goals of your business and the future of your business, but Brand Exposure is one key element to business success.
Effective Brand Manual, Brand Guidelines & Brand Style Guide How to Design an Effective Brand Manual and Brand Guidelines If you are hiring someone to help you with your logo design or brand identity creation, it can be very helpful to have a brand manual [...]