Top Logo Design Mistakes Designers Make If you are looking to have a logo designed, it can be a challenge to find a good designer who will do a good job. It can be an even bigger challenge to know whether or not the logo/ brand identity you pay for is designed for multiple uses […]
Category Archives: Brand Awareness
Brand Awareness can break down into many other categories including Brand Identity Marketing, Search Engine Optimization (SEO), Social Media Branding, Email Marketing and Print/ Direct Marketing. Brand Awareness is when your prospects, clients or potential buyers become aware of your company based on your logo and marketing. When a buyer is aware of a brand they are more likely to do business with you. If you think about print marketing a direct mail, this is where Brand Awareness really comes in.
Think about it: Companies send out the same piece of mail to the same 100,000 homes every month. Why would you keep sending the same print material to those 100,000 homes. You guessed it, Brand Awareness. The more that people see your brand, the more they remember you. The goal is eventually, psychologically, people become familiar with your brand and they associate your brand with consistency and trust. Once people trust your brand, you are good to go. That is just one customer though. This should typically happen throughout the life time of a business.
Backlinks, Brand Awareness, Content Marketing, CRO (Conversion Rate Optimization), El Dorado Hills, Folsom, Inbound Marketing, Internet Marketing, Link Building, Sacramento, SEO, Web Design, Website Design
Building Backlinks in 2016 – 2017
08
Jul
Jul
Best Strategies for Building Backlinks in 2016-2017 Strategies and Things to Consider When Building Backlinks into 2017 Backlinks are crucial to your SEO strategy. With good backlinks, you increase your rankings on Google and boost traffic to your site. With bad backlinks, you can incur penalties and really hurt your site. Furthermore, the rules for […]
Backlinks, Brand Awareness, Brand Exposure, Brand Identity, Content Marketing, CRO (Conversion Rate Optimization), Inbound Marketing, Internet Marketing, Link Building, SEM, SEO
Utilizing Growth Hacking within SEO
29
May
May
Utilizing Growth Hacking within SEO Campaigns Take advantage of “Growth Hacking” to kick your business into high gear Based in the suburbs of Sacramento (El Dorado Hills/ Folsom) area, Front Street Media has ran many strategy campaigns for many local companies. That is what Growth Hacking is all about, one word… Strategy. If you are looking for […]
Brand Awareness, Brand Exposure, Brand Identity, Graphic Design
Color Psychology in Logo Design and Branding
22
May
May
Color Psychology in Logo Design and Brand Identity Every Logo Design and Brand Identity has a Meaning, your Colors say it all Colors do a lot more than just look pretty when it comes to your brand identity. They actually have psychological effects on the people who see them. People use color psychology in home design […]
25
Apr
Apr
What is a Logo Design Style Guide (Brand Style Sheet)? When you create a logo and deliver it to a client, it’s never as simple as just giving them an image file and saying “thank you for your business!” A logo design and brand identity style guide is the additional tool the client needs to […]
Brand Awareness, Brand Exposure, Internet Marketing, Link Building, SEM, SEO
BNAP Citations for Local SEO
19
Jan
Jan
Unique Content & BNAP Citations for Local SEO Citations for Local SEO (Search Engine Optimization) is the first step in setting up a local SEO campaign and its important that you do it right the first time. When you Google, Yahoo or Bing search a particular industry in your local area, the SERPS (Search Engine Result Placement) come up with […]
Brand Awareness, Brand Exposure, Brand Identity, Graphic Design, Printing
Graphic Design and Printing
03
Dec
Dec
Graphic Design and Printing Services in El Dorado Hills If you are looking for something special when it comes to printing solutions, look no further than Front Street Media. Turn on the WOW factor with our premium printing services that range from business card printing to brochure printing and much more. Typical business cards stocked with flimsy material […]